Today, AppNavi powers over 600,000 users globally, including employees across five DAX 40 corporations, and continues to evolve into a full-scale Enterprise Efficiency Platform.
AppNavi: Revolutionizing Digital Adoption with Chrome Extension
Industry:
Enterprise Software / Digital Adoption
Technology Stack:
Vue.js, AWS Lambda@Edge, Chrome Extension
Category:
Development
Client Location:
Germany
Executive Summary
- AppNavi is a Chrome extension designed to help employees navigate complex ERP systems with on-screen guidance.
- It replaces traditional training sessions and manuals with in-context help and guided workflows.
- The solution reduced training time by 60% and support tickets by 80%, improving overall user productivity.
- Over 600,000 users worldwide, including major enterprises, now use AppNavi daily.
- Built with Vue.js, it includes advanced features like AI assistance, analytics, and strong data security.
Overview
AppNavi is a cutting-edge Digital Adoption Platform (DAP) that helps enterprise users navigate complex web applications effortlessly. The platform acts as a browser-based digital guide—delivering in-context help, automated workflows, and real-time user insights.
Developed for a major German software company, AppNavi’s Chrome Extension empowers global enterprises like BMW GmbH, KPMG, Allianz, McDonald’s GmbH, and Volkswagen GmbH to onboard employees faster, enhance productivity, and reduce training costs.
The Challenge
Large organizations often rely on complex ERP systems and enterprise web apps that demand extensive training
The client identified key pain points:
- Employees struggled to use ERP tools efficiently without lengthy onboarding sessions.
- Training required extensive documentation, workshops, and support staff.
- Support teams were overwhelmed by repetitive user queries.
- Knowledge retention after training remained low, leading to productivity gaps.
The Objective:
Replace traditional training and manuals with real-time, in-context guidance — directly inside the application interface.
Our Solution
After consulting with our client, Digital Dividend developed a Proof of Concept Chrome Extension using Vue.js, designed to overlay on any web-based ERP system.
Core Features Implemented
- Contextual Help Hotspots: Automatically trigger help bubbles and guided workflows where users commonly face issues.
- Interactive Walkthroughs: Step-by-step onboarding and process guidance for new users.
- AI-Powered Assistant: Provides instant answers and insights from user data while maintaining security and tenant isolation.
- Behavioral Analytics: Tracks user interactions to identify friction points and suggest process improvements.
- Multi-language Support: Enables localized onboarding and announcements across global teams.
- Role-Based Targeting: Customizes guidance based on user roles and permissions.
- Enterprise-Grade Security: Encrypted token authentication, AWS Lambda@Edge verification, and secure Identity Provider (IdP) integration.
Implementation Highlights
1. Proof of Concept Development:
Built a Chrome Extension prototype capable of dynamically detecting ERP elements and injecting guided prompts.
2. Integration with Enterprise Systems:
Implemented secure APIs and role-based content management to ensure the extension fits seamlessly into clients’ existing IT infrastructure.
3. Global Scalability:
Designed to handle multi-language content, GDPR compliance, and global user engagement analytics.
4. Performance Optimization:
Leveraged a custom ETL system to process over 300 million records, enabling large-scale analytics in under 10 minutes via AWS Athena.
Results & Impact
Metric | Before AppNavi | After AppNavi |
User Onboarding Time | 4+ hours per employee | ↓ 60% reduction |
Support Tickets | High volume of repetitive queries | ↓ 80% fewer navigation-related tickets |
Training & HR Costs | Heavy reliance on manuals and sessions | ↓ 80–90% cost savings |
Feature Adoption | Limited due to poor user understanding | ↑ 70% increase in adoption within 6 months |
Unique Technical Achievements
A. Custom Announcements & Surveys
- Built an analytics-backed announcement and survey framework.
- Delivered multi-language communication with participation tracking.
- Enforced GDPR-compliant anonymized data handling.
B. Data Security
- Integrated token-based authentication and high-level IdP.
- Ensured continuous verification even for inactive sessions.
- Deployed AWS Lambda@Edge for real-time token validation and network-level data protection.
C. AI Assistant
- Developed advanced prompting system for precise, context-aware responses.
- Built a secure data layer enabling insights without exposing sensitive data.
- Achieved strong personalization while maintaining tenant-level isolation.
D. Large-Scale ETL Optimization
- Successfully processed 300M+ records for user analytics.
- Reduced processing time to under 10 minutes via streaming architecture.
TOOL SELECTION
Client Feedback
Current Status
✅ Active and Continuously Updated
AppNavi remains live and is actively used by 600,000+ global users, supporting enterprises across Europe, North America, and Asia-Pacific.
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